In the original video, the creator explains why a strong real estate agent brand is no longer optional — it’s essential. If you want clients to remember you, trust you, and refer you, you need a clear, authentic brand that reflects your expertise and personality. Here I break down the key ideas, add practical steps, and show how the eAgent branding course can help New Zealand agents earn CPD while sharpening their edge. Table of Contents 🔑 Why a real estate agent brand matters 🧠Core components of a memorable brand 🚀 Practical steps to create — and activate — your brand 📚 How the eAgent course helps New Zealand agents ✅ Conclusion: Don’t blend in — be chosen ❓ FAQ 🔑 Why a real estate agent brand matters There are more agents than ever, so standing out matters. Your real estate agent brand is not just a logo or a business card — it’s the consistent trust, expertise, and personality you deliver in every interaction. When your brand is clear and authentic, you attract cli...